http://allisonmcmahon.com/about daily 0.75 2026-09-26 https://images.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/dba981cf-0df3-4a05-ae7f-f1937cfd3ba1/allison-headshot-2023.jpeg About - Hi there I've spent the last 7 years designing for the travel industry, and mentoring the designers around me: reviewing work, pressure-testing decisions, naming what's working—and what’s not—before it ships. As a design leader, I build up the people around me. Before joining EF Education First, I spent years inside digital agencies designing for financial services clients, LEGO, adidas, REI—clients from four industries with almost nothing in common except needing digital experiences people trust. My breadth of experience is my advantage. Designing ecommerce products taught me how to increase conversion. Designing financial dashboards taught me how to build trust. Designing travel booking management platforms taught me how to optimize for engagement, upsell, and customer retention. I apply the right skills for the job. In the office, I am known for asking thoughtful questions, being a team player, and connecting the threads back to the larger strategy. Outside of the office, I love to hike New England’s White Mountains (Franconia Notch is my fave), attempt to prove my green thumb with gardening, and experiment with high-protein recipes. https://images.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/dba981cf-0df3-4a05-ae7f-f1937cfd3ba1/allison-headshot-2023.jpeg About - Hi, I’m Allison I've spent the last 7 years designing for the travel industry, and mentoring the designers around me: reviewing work, pressure-testing decisions, naming what's working—and what’s not—before it ships. As a design leader, I build up the people around me. Before joining EF Education First, I spent years inside digital agencies designing for financial services clients, LEGO, adidas, REI—clients from four industries with almost nothing in common except needing digital experiences people trust. My breadth of experience is my advantage. Designing ecommerce products taught me how to increase conversion. Designing financial dashboards taught me how to build trust. Designing travel booking management platforms taught me how to optimize for engagement, upsell, and customer retention. I apply the right skills for the job. In the office, I am known for asking thoughtful questions, being a team player, and connecting the threads back to the larger strategy. Outside of the office, I love to hike New England’s White Mountains (Franconia Notch is my fave), attempt to prove my green thumb with gardening, and experiment with high-protein recipes. http://allisonmcmahon.com/contact daily 0.75 2026-09-25 http://allisonmcmahon.com/reading daily 0.75 2026-08-17 https://images.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/fcea6195-0545-4277-88e3-3d809535a049/book-big-magic-square.jpg https://images.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/9a4f26e6-0e45-41a6-83de-1e2a812bbc28/book-atomic-habits-square.jpg https://images.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/e895b414-8e1e-419e-8814-f4fc220fe811/book-let-them-theory-square.jpg https://images.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/9bec230c-7c01-4d01-b54f-9ed38f5524c6/book-continuous-discovery-habits-square.jpg http://allisonmcmahon.com/work daily 1.0 2026-10-10 https://images.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/ec1a44cf-c026-41e4-b500-611915b351ea/TDSupplier-App-Card.jpg https://images.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/484ffcd4-8046-44a9-8de0-c7708ffdbec0/FlightsOnline-App-Card.jpg https://images.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/48e8c294-b684-456d-a813-306afa582fe4/EntryReqs-App-Card_1920x1080_%402x.jpg https://video.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/35614fe4-f860-4e3d-8ed5-892d896573ce/playlist.m3u8 https://images.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/235c5f37-c0c0-487b-bcbb-02059bb99f14/wojo-ui-gat-light.jpg Work Work https://video.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/6155268a-c438-4267-984e-0b09df5de8dc/playlist.m3u8 https://video.squarespace-cdn.com/content/v1/536bc777e4b0aacd94e5daf0/6155268a-c438-4267-984e-0b09df5de8dc/thumbnail Work Work